Tuesday, November 18, 2008

Introducing ABU Extra Thick Overnight diapers







You may recall our hints about a dinosaur you’d "Luv". Others have seen our package inserts called "Think Thick". What’s the big secret? It’s finally here – our latest creation called ABU Extra Thick Overnights, a replica of the plastic Luvs baby diapers. These adult size diapers start with our own new dinosaur mascot surrounded by stars, moons and rockets. Inspired by the 1997 Luvs Overnights, these adult sized diapers feature several improvements over our original hit product including a thicker, more absorbent pad and blue surge zone. And, just like real baby diapers they have a big number indicating the size – we used 8 for fun and for a pretend fantasy that you’ve moved up from size 7 diapers and not quite ready for Goodnites (even though we have those too!). They’re not just for nighttime for those heavy wetters needing more padding. These are the very first pics I'm posting - they won't even be on our own website until tomorrow when they are available for orders at www.abuniverse.com.

3 comments:

Unknown said...

Nice image about overnight diapers which have more capacity for absorbent urine. Thanks....

Overnight Adult Diapers

Unknown said...

The improvements sound just enough to assure the elderly of a good night's sleep. The dinosaur mascot could go though. A mascot that's connotative of the prehistoric doesn't sound right for diapers.

Loralee Dulany

Isabella Freddie said...

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